Showing posts with label adult day care marketing. Show all posts
Showing posts with label adult day care marketing. Show all posts

Tuesday, July 5, 2011

Marketing Your Adult Day Care Center

Here are some steps to take for marketing your adult day care center.
Step One. The First Call: Converting the call to a first visit

Step Two. Following-Up the First Call: Focusing efforts on caregivers who did not commit to a visit

Step Three. The First Visit: Selling benefits, overcoming objections, helping caregivers make the choice

Step Four. Converting the First Participant Visit into a Long-Term Enrollment: Guidelines for the first visit through the first two weeks

Step Five. Customer Satisfaction: Turning the first day into many, many, many more.